The Art of Listening

The Art of Listening

 "Listening makes you captivating. Listen actively and often, always. Listen to words, but then use your eyes: see what they're saying , too"                       

                  My new obsession is podcasts. I was listening to one on the Art of Listening. It made me think. "Am I good at this?" Listening is a gift. It is a gift that is generous both to the one listening and to the one sharing. It is a time of discovery, it's an ART, and it incorporates a feel, a vibration, even visual, I know this sounds a bit odd. Yet, how much do we miss in a conversation? Are we asking the wrong questions? Avoiding what the body language is saying and sharing? As a professional who is touching and intuitively trying to ensure client care is of the utmost standard, listening is vital. What am I missing? How can I be better?

       You see these stories, our stories, are more than a gift. They are legacies, history. They are time spent that we cherish and honored in many ways. I believe that our stories teach, inspire, and change lives. I also believe that they open doors, and provide a type of guidance for others to not just strive or live by, but to feel vulnerable enough by one story to share their own. Not everyone gets to hear our stories, we need to protect some of the parts for only those that are worthy. I know sometimes we think that we don't have a story to tell, that is where we are wrong. We all have a story, some are made up, some are real, some are sad, and some are pure fantasy. Some are hard to tell and harder to hear, none the less, we need to hear the stories. In the end, we all tell some kind of story. Listening opens opportunities for new worlds, experiences, lessons, and more.

         How do we hone in on this gift?  To make it a daily practice, almost a challenge, and to do anything better we must take action. I love the idea of interviewing my clients, how and when, I'm unsure. I know it will deepen my connection, but will also make my life more rich with wonder and, well just more rich! Listening is a GIFT!

   I remember a client who shared a experience of going to her Aunt's house to help her Mother clean out the home (her Aunt had passed away). She told me that in cleaning out the home they had uncovered thousands of lipsticks. thousands, she then described how this Aunt had been a bit of a mystery in her early years, a story of her fleeing Germany (she was Jewish) as a child with her family and at the time the Aunt had gotten separated and ended up in Paris. The aunt had married several times each husband dying. Later in life the aunt moved to Florida to live out her last years next to her sister (my clients mother) I could go on and on. Her story was fascinating!  We are all fascinating! It left me so deeply connected to my client, I think of her still to this day and my memory of her is so vivid and so much richer, I'm a better person because of her story and her willingness to share, You too can find a depth in your client care and relationships through this ART. 

Listen, observe, absorb

Listen, observe, absorb

Hey Esties, I wanted to share one of my secret weapons when it comes to marketing, mostly it's about connecting to draw a deeper sense of client loyalty and to quite frankly cover my ASS!!! I know all too well after being in the biz of skin for so long that some days just don't go as well as they should or could, on those days if I've done the prep I can get away with a few slip-ups or mishaps. Most recently in building out a new Salon location I ran into a big Hiccup, I ran into so many delays on my builder's part that not only did I have to move out of old space, I had to temporally move back in. I won't go into all the gory details but just so you get an idea of the conditions I had to work in. We had stripped the salon down to bare bones, nails in walls, speaker wires hanging from the ceiling, no curtains, no rugs or artwork or mirrors, it echoed due to the emptiness of the space. I could not put everything back up (it was just temporary) at least that what we were told. (Let the nightmare continue)

            SO needless to say, I was conducting business in less than a stellar environment and it was not pretty. YET, not one client complained or questioned what was happening, they all were so supportive and understanding and were more than happy to keep their existing appt (even though I tried to reschedule) to ensure the upmost of care and customer service I was devastated and it was tough to work outside of my comfort zone. I had done such a good job prepping because I used three words to guide my initial appts with clients so that I didn't misunderstand who they are and what it is that they needed from me, I also show them consistently the type of biz that I conduct that it wasn’t even an issue with a BRAND new referral that I insisted I wanted better for her than to come in during this stressful time. She insisted.  Three words: I listen, observe, and I absorb. I take notes, reach out, and I follow up not just once but continually to maintain a relationship that is important and valued.

             You see mistakes happen, S#@t happens, things go wrong, some are out of our control, others well, just happen and when it does, clients need to know who you are and how you roll. I didn't have to discount my services, I wanted to go into fix/repair mode? Circumstances sometimes are out of our control. How we choose to think about them or to handle them is totally 100 % our responsibility. Was I disappointed and frustrated? YES, then I chose a new direction with my thoughts and consideration to move forward with the delays and to look for the rainbow at the end of the storm. It will come, there were lots of possibilities that I was going to look forward to. In the meantime, my way of building my brand and my reputation as a business owner had already been set and clients waited for the rainbow with me. I listen, I observe and I absorb what they need and I continue to use this as my number one way to market and to ensure client loyalty.

Possibility or Pressure?

  Possibility or Pressure?     " There is no statute of limitations on starting over. Re-invent yourself every day. Be the girl (Women) who walks barefoot and listens to the blues. Tomorrow, wear a trench coat and speak fierce truths. Be a phoenix. Be ashes. Burn down. Resurrect. Let go of the idea that you must always be who you have always been"  Decorista Blog      The Possibilities are endless! It’s the start of a New Year! Exciting? Or is there a feeling of Pressure? I get a bit of both. On one hand, there is the exhilarating feeling that anything and everything is POSSIBLE! On the other, it’s a feeling of OMG I’ve got to get moving! (Don't I move all the time?) STOP! BREATHE! This is what I have to constantly remind myself, yes, it’s another new year and yes there are things to do, there is always stuff to do and as a Business owner it's endless. So, staying true to my WORD OF THE YEAR!  QUALITY I’m fighting the old habit of hit the ground running and I’m going to try, really try to just BE! To give meditation a go and to gently move into January and a New Year full of promise and possibilities! I will start with a plan to create a space for ME! To create a sense of flow and to continue on the journey of getting my Home to rise to greet me each and every day!                    One of my most important ways to start off a New Year is to just start visualizing what I want. To Celebrate AS IF...  I do this by capturing things visually, books Magazines, blogs, and Pinterest post, Movies. I’m forever being inspired by images for I’m a visual learner and I create through ideas. It’s important to know and to stay connected to what it is that allows for us to be who we are. Who are you?  And what inspires you? As a Business Owner, it’s vital that I project all that I value and all that is me in my marketing and in my brand. I always start with what inspires me most.               My wish for the start of the New Year is that you find time to Celebrate and reflect along with review all that was accomplished in 2017 first before you start in on all that needs to be done! There is time for everything. Rest reflect and give space for inspiration as you close out your year and make way for the new. I’ve included a few good questions to prompt your reflections and a fun creative way to move forward for the coming year. Vision Boards are another great way to ring in the New, so be sure and join us on the  7th of January for an Estie Vision Board meet up . Time and location will be posted on the Facebook group.                           Happy 2018                             From my heart to yours!                                                        Jenell   Fun exercise for the creative in all of us!         Year-end review                      1.  Get out a blank piece of paper, create a list of all the things you did in 2017 both professional and personal. DO NOT think too much, this list is for the (right brain) just start listing everything you did throughout the year. Just let your brain dump until the page is full. things like places, people, events, books, do not pay attention to anything of significance.                    2. Now go back (with colored pens and highlighters) start to let that right brain make notes and thoughts feelings and highlight, color, underline, symbols, taking note of what you're drawn to. Pay special attention to the things that created a good feeling or vibe. Now rank your list in order of importance. Keep this simple!                    3. Let's get the left brain involved and look at your list and ask some questions?                                      a. What surprised you about your list?                                      b. What was predictable about your list?                                      c .  Based on the list what was important?                                      d. Based on the list what was not important?                                      e. How have you grown personally and professionally?                                      f. In what ways do you want to grow personally and professionally?    Now you are ready to draft some specific goals for 2018 and will be able to move forward in specific areas   For those who just want to get real basic with their review here are a few simple questions to get you started.   1. How was the BIG PICTURE? what worked and what didn't work?  2. List of what you did? A website, memberships. Social Media events.  3. Numbers -Gross profit, total clients, retail numbers, your margins? Do you even know what this is?  4. Intangibles- Day to day how did you feel? Is your business supporting the lifestyle you desire? Does it reflect your values? Mission? How about progress? Goals? Where did you end the year at on these?          Remember to be gentle with yourself, everything is as it should be, and we are filled yet again with endless possibilities so NO PRESSURE! There is always another year! GIFT!

Possibility or Pressure?

  " There is no statute of limitations on starting over. Re-invent yourself every day. Be the girl (Women) who walks barefoot and listens to the blues. Tomorrow, wear a trench coat and speak fierce truths. Be a phoenix. Be ashes. Burn down. Resurrect. Let go of the idea that you must always be who you have always been"  Decorista Blog

    The Possibilities are endless! It’s the start of a New Year! Exciting? Or is there a feeling of Pressure? I get a bit of both. On one hand, there is the exhilarating feeling that anything and everything is POSSIBLE! On the other, it’s a feeling of OMG I’ve got to get moving! (Don't I move all the time?) STOP! BREATHE! This is what I have to constantly remind myself, yes, it’s another new year and yes there are things to do, there is always stuff to do and as a Business owner it's endless. So, staying true to my WORD OF THE YEAR!  QUALITY I’m fighting the old habit of hit the ground running and I’m going to try, really try to just BE! To give meditation a go and to gently move into January and a New Year full of promise and possibilities! I will start with a plan to create a space for ME! To create a sense of flow and to continue on the journey of getting my Home to rise to greet me each and every day!

                  One of my most important ways to start off a New Year is to just start visualizing what I want. To Celebrate AS IF...

I do this by capturing things visually, books Magazines, blogs, and Pinterest post, Movies. I’m forever being inspired by images for I’m a visual learner and I create through ideas. It’s important to know and to stay connected to what it is that allows for us to be who we are. Who are you?  And what inspires you? As a Business Owner, it’s vital that I project all that I value and all that is me in my marketing and in my brand. I always start with what inspires me most. 

            My wish for the start of the New Year is that you find time to Celebrate and reflect along with review all that was accomplished in 2017 first before you start in on all that needs to be done! There is time for everything. Rest reflect and give space for inspiration as you close out your year and make way for the new. I’ve included a few good questions to prompt your reflections and a fun creative way to move forward for the coming year. Vision Boards are another great way to ring in the New, so be sure and join us on the 7th of January for an Estie Vision Board meet up. Time and location will be posted on the Facebook group.

                         Happy 2018

                           From my heart to yours!

                                                      Jenell

 Fun exercise for the creative in all of us!     

 Year-end review

                   1.  Get out a blank piece of paper, create a list of all the things you did in 2017 both professional and personal. DO NOT think too much, this list is for the (right brain) just start listing everything you did throughout the year. Just let your brain dump until the page is full. things like places, people, events, books, do not pay attention to anything of significance.

                  2. Now go back (with colored pens and highlighters) start to let that right brain make notes and thoughts feelings and highlight, color, underline, symbols, taking note of what you're drawn to. Pay special attention to the things that created a good feeling or vibe. Now rank your list in order of importance. Keep this simple!

                  3. Let's get the left brain involved and look at your list and ask some questions?

                                    a. What surprised you about your list?

                                    b. What was predictable about your list?

                                    c. Based on the list what was important?

                                    d. Based on the list what was not important?

                                    e. How have you grown personally and professionally?

                                    f. In what ways do you want to grow personally and professionally?

  Now you are ready to draft some specific goals for 2018 and will be able to move forward in specific areas

For those who just want to get real basic with their review here are a few simple questions to get you started.

1. How was the BIG PICTURE? what worked and what didn't work?

2. List of what you did? A website, memberships. Social Media events.

3. Numbers -Gross profit, total clients, retail numbers, your margins? Do you even know what this is?

4. Intangibles- Day to day how did you feel? Is your business supporting the lifestyle you desire? Does it reflect your values? Mission? How about progress? Goals? Where did you end the year at on these?

 

     Remember to be gentle with yourself, everything is as it should be, and we are filled yet again with endless possibilities so NO PRESSURE! There is always another year! GIFT!

Estie versus Santa

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I read a thought from the Universe that made me think of us Estie's

"Haven't all the years you've spent being Santa Claus, [Estie], been more fun than all the years you’ve spent waiting for Santa Claus? And not just the joy you've helped place on your favorite faces, but for your ability to act instead of wait. Acting makes the suspense bearable, it gives you’re a starring role. Time passes more quickly. and best of all, it makes possible your dance with life as you network and mingle with other dancers. And so it is in all things, [Esties]  especially those dreams that have placed their trust in you...act, don't wait. Happy Hallelujah, Santa Claus! " the Universe

I Love this! It is more fun to play Santa!

Every season I get so excited to be in my biz! This thought from the Universe nailed how I feel about the coming festivities!

It is what drives my decisions and makes me create. It is in the doing that I get to sit back and actually work fewer hours throughout the Season than most. I don't extend my hours, (sometimes I'll come in for a College student who has traveled home). You see good business practices say, extend your hours, be available, discount, do what it takes to get them in. Been there done that. and now it is time to shift.

I'm going to generate more in this three weeks than I will in 4 months, partly due to a small shift in pricing, but mostly because I've set in place a tried and true system. It’s not Fancy with a bunch of new and exciting things. It’s just highlighting what I always do and taking the time to "Prep and plant" (this is done several months out) it's not about the shiny object or dangling the carrot, It’s about taking the time to be part of the Celebration and honing in on the time of year that Clients are already set to spend. Giving them exactly what it is that they want and gently guiding them along the way!

You see I jump on this with a Theme, (A Few Years Out) I know that may seem weird or a tad over the top, yet by doing so it allows for me to get a jump on things that are placed on sale after the season ends, it also gives me a whole year to watch and gather. Time is your Friend, it is the time taken to really plan that allows for actions towards something to be effortless and fluid and cost-effective. You don't need a theme, themes allow for me to have a beacon of sorts. Once I know where I'm going then getting there becomes a collaboration with my staff.

Esties, it's all about taking action! Now more than ever with the Internet and how fast things are moving, speed is an edge. Launching a product or treatment even a new piece of equipment and keeping your marketing on a constant revolving platform will ensure you are busy and profitable, not to mention relevant! We too have to stay on top of our Clients minds. I'm not just talking about Social Media and a Newsletter yes, those are ongoing tools to market to YOUR Clients. I'm talking about generating NEW Biz as well. I can't even begin to tell you how many ideas and launches that have passed me by because I was not ready. Valentine’s Day is my big one. It just comes around too fast after the Holidays, so it gets overlooked during a critical time when the consumer is ready and willing to buy. That is just one example. Estie, time and speed are your Friends, take action and set your biz up for success ACT!

Be sure and take some much needed time to reflect and review your Goals for 2018, calendar them out, set up a task keeper.

Join me and some other local Esties in January for vision boards and insight into a prosperous 2018!

We also will be having a "Gear up! Go Big" workshop in Feb for our kick off Estie Connection Meetup! here in Sacramento. Mark your Calendar Now so you can ACT and jumpstart your year! Wishing you a most prosperous Year!

Happy New Year!

From my heart to yours

Jenell

Things I Invested In 2017

Ok Esties 2018 is fast approaching and all of us are up to our eyeballs in Christmas Cheer (Holiday promos) SO looking at goals and the New Year seem daunting YET, we do need to reflect, gear up for renewal and Reboot our Biz! So, to get you thinking about reflections I wanted to take a minute to share what I invested in this past year and to give you some insight into what worked for me.   My hope is that if your local you’ll join me in January for the “Gear up! Get going!” event with other local Esties. This event is meant to inspire you to be gentle in February with your badass self and to approach the New Year with a solid framework that is doable, approachable and realistic.

There is a tremendous amount of new data out there on Goal setting and some amazing realistic approaches to completing projects, in a timely manner. Let’s face it Esties we wear lots of hats, projects and distractions prevent us from completing things in a time that allows for us to get a jump on the Seasonal Selling that can push that profit.  With that said here are some things that I invested in this past year with a little insight as to why it served me and how I made it applicable to the business of SKIN!

First off, I invested in MYSELF, My Soul, with not one but three online programs right around the Holidays last Season. Tonya Leigh - I needed some personal inspirations and she spoke to me and my Sista Soul! Therefore, it was an even better fit to share insights and her info to my Client base. She is gifted at reminding Women of their desires, and that they are way more than their job and their roles as wives and Mothers. She is perfect for any biz that is influencing Women. 

Another online class was a Style class (even though I wear a uniform) Hilary Rushford is one to follow and watch, energetic biz genius and contagious. Style and Style ability is a fun program to just get back to yourself and the rut we get in with age and how we approach clothes, accessories and putting it all together and making an effort in oneself. Love it! 

As professionals we need to stay on top of our game and Hilary is again one to stay relevant and connected.  I also invested in her Instagram program - at 53 I’m a tad dated with my Social Media skill set and quite frankly behind the mark. This is what I’ll be going into over the holidays to get on top of this in 2018 NOTE: Hilary is a great investment in self and biz!

NOTE: Online programs can be a slippery slope, 90% Peeps do not complete online courses so be careful and be very excited about what your investing in so you actually do them.

MEMBERSHIP 

Female Entrepreneur Association - Carrie Green is another creative that rocks my world! She has simple easy implemental tools for all! Great business sense and her membership is $35 and worth every penny, lots of tools and resources.

Beauty Biz Club - This is the Famed Lori Cretes new membership it’s a tad pricy $79 a month yet if your committed to your Beauty Biz she’s one to follow, very relevant to our industry. I love that with both these memberships you are not locked into them they are month to month. 

Coaching - I’m still working with my Coach here in Sacramento Katrina Sawa. I’ve yet to fullly take advantage of her, yet the fee has allowed for me to have access to her amazing rolodex.  She is at my service 24-7 through email and text. She offers 4 live events yearly which are amazing for networking and resources! I believe in Coaching! (If any locals want to attend her events I can bring you as a guest at a discounted rate)

Educations - Sometimes this is simply an investment in time. I have invested hours in Product knowledge classes meeting with product Reps and online research, YouTube videos and continued time honing in on my craft. This is a MUST!

BOOKS! This is by far my favorite investment I’m always hungry for information, Human condition along with just being curious about the world in which we live. I’ve included my top 20 reads with a list of current one. 

Plated - home meal delivery this has been a gift to self. the ease and the convenience along with healthy no fuss no thinking about what to fix and best my 14-year-old and hubby can prepare. I’m a huge fan of these services to insure eating well. I’m currently looking into Purple Carrot with the plant based movement and a Sister who has seen amazing results in her health and how she feels I’m excited to have this available. It will be my go to in 2018

I also tried the Danette May 30 Day Challenge - The meal plan was worth the money yet the Apple Cyder Vinegar with lemon every morning was a challenge. Her resources are great, I’m not sure if it was a good fit for me. 

Lastly, I believe that are surroundings both at home and work are also an intricate part to being successful. Beautiful Skin beautiful everything, I just treated myself to a few fun courses about creating more abundance through Feng sheu and decorating with the intention of living a life of abundance, peace and success so ASHLINA KAPOSTA is my gift to myself for this Holiday season. (follow her on Instagram: Decorista)

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What’s on your list this year to invest in you and your biz?

On my list for 2018 Coaching, continued memberships for continued inspirations and motivations - New Januu uniforms to feel fresh and fabulous! (25% off code JNB332)

Some comfy house slippers to wear to work - Local Moms created a line that are Royal worthy BIRDIES check them out for a comfy stylish addition to your Salon. They are fabulous and even the new Princess-to-be owns a pair.                       

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I have to have my Coffee so I scored on a new machine that was 50% off and froths like a pro barista, after all, I need to start every day off Powered up!  Crystals for optimal energy both at home and salon.

Don't forget to treat yourself!  There is that saying if you don't love yourself first you can’t take care of loving others! As Esties this is a no Brainer! 

Spoil yourself this Season 

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Books

“The Big Leap” by Gay Hendricks

“Essentialism” by Greg McKeown

“The Confidence Code” by Katty Kay & Claire Shipman

“Capture Yourselft” by Aimee Song

“#GIRLBOSS” by Sophia Amoruso

“High Performance Habits” by Brendon Burchard

“Stick with It” by Sean Young

“The Power of Habit” by Charles Duhigg

“Grit” by Angela Duckworth

“Yoga for Life” by Colleen Saidman Yee

“Longevity Book” by Cameron Diaz

“Altered Traits” by Daniel Goleman

“Braving the Wilderness” by Brene Brown

 


 

 

Why Gather?

Don’t walk in front of me and be my leader, don’t walk behind me and be my follower, walk beside me and be my sister.
— Anonymous

 

One of the biggest decisions in your life is who you surround yourself with.

           Fact: If you average the health, wealth, happiness and overall well being of the five people you spend most of your time with , your most likely looking at yourself! Pretty amazing stuff? who ya hanging with?

           I heard an analogy the other day that made me think: You're going on a road trip and you're all set to go luggage packed you know your destination, it's a trip to learn about yourself and your business. Its time to choose who you want to go on this journey with you.   So do you choose

  1. A woman that is always complaining and fussing about how she never has enough money or time and is always struggling with how her business is going. She is critical of others who are succeeding in the business and is never happy.
  2. A woman is supportive, inspiring. She see the world as her oyster. She always has suggestions and ideas and is always willing to share and is just full of energy and joy because she loves life.

            I hope you choose B! Because that is what Estie Connection is ALL about! Your business should be inspiring you, and you should have support, collaboration, inspiration, and more!

             I started Estie Connections back in 2013 here in Sacramento to get my own little support group. As a veteran of over two decades, I wanted to surround myself with other Esties to learn and to continue to grow, both professionally and personally.

             I found that I was still hungry for the business and had plenty to share along with the knowledge that if I had goods to share than I surley could gleen from others in the business.

             Estie Connections is not about one person standing in front of the room and talking. It's about gathering and gleaning to grow and gain momentum in the business of skin. Come join other Esties atare next meetup it is May 22 check out all the details below and get in on the growth, connect with your tribe. We need you!